Client: Our Village
industry
Medicine & Health Care
services
Social Media Marketing
Meta Paid Marketing
Graphic Design
Website Development
contract type
Month-to-Month Retainer
platforms
Socials: Facebook, Instagram
Website: WordPress
Our Village approached Kopper Branding when they realised that managing their marketing in-house was no longer sustainable. While they had a strong concept, they lacked the time, skills, and exposure needed to attract therapists to rent their office space and to grow awareness of the brand.
They initially needed support with social media marketing and Facebook paid ads, but the scope quickly evolved as the business grew.
- Inconsistency
- Lack of Knowledge
- Limited Budget
- Marketing was managed internally with limited time and expertise
- Very little exposure to attract new therapists
- An outdated website under an old name
- Poor design, no structure, and unclear information
- No easy way for users to understand services or book appointments
Our Village needed a brand and digital presence that felt professional, warm, trustworthy, and easy to navigate — for both therapists and clients.
- Brand Awareness
Increase brand awareness and social media engagement.
- Communication
Consistently communicate with their audience through informative and engaging content.
- Sales
Promote their classes, products, and therapy services to grow their impact.
before & after
The Transformation
A shift from “doing what we can in-house” to a strategic digital foundation designed to grow with the business.
Before Kopper Branding
- Marketing handled in-house with limited time and skills
- Very low exposure to attract new therapists
- Old brand name and outdated identity
- Website built internally with poor design and no structure
- Information difficult to find
- No clear booking journey for clients
- Inconsistent social media presence
- Minimal paid advertising with no clear strategy
- Brand lacked warmth, professionalism, and trust
After Kopper Branding
- Fully managed, strategic digital marketing support
- Strong exposure attracting therapists and clients
- Clear, professional rebrand aligned with the business vision
- Custom-built WordPress website designed for clarity and ease of use
- Structured pages showcasing services and individual therapists
- Simple, clear booking pathways
- Consistent Facebook & Instagram presence (scaled to 5 posts per week)
- High-performing Facebook ads delivering ±20 calls per month on a R500 budget
- A warm, trustworthy, and professional brand presence
- Ongoing partnership with continuous updates and optimisation
Implementation & Execution
Here’s What We Delivered
Strategic, consistent social media management designed to build trust, visibility, and engagement for both therapists and clients.
Platforms Used
Results
- Consistent posting scaled from 1 to 5 posts per week
- Stronger brand recognition and trust
- Clear communication of services and therapists
- Ongoing community growth and engagement
- Inconsistency
- Lack of Knowledge
- Limited Budget
- Marketing was managed internally with limited time and expertise
- Very little exposure to attract new therapists
- An outdated website under an old name
- Poor design, no structure, and unclear information
- No easy way for users to understand services or book appointments
Our Village needed a brand and digital presence that felt professional, warm, trustworthy, and easy to navigate — for both therapists and clients.
- Brand Awareness
Increase brand awareness and social media engagement.
- Communication
Consistently communicate with their audience through informative and engaging content.
- Sales
Promote their classes, products, and therapy services to grow their impact.
Our work
Some of the Client Projects
See what happens when creativity meets strategy and genuine care.
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